About Walter

How do you overcome any setback? By “sporting the right attitude,” says popular speaker and author Walter H. Jackson, Msc.D. Walter shows audiences, especially young adults, how to empower themselves with the right attitude right now. “Often the thing that keeps you from living a productive life and achieving your dreams is not an external obstacle but an internal one—your attitude,” says Walter. “And that can be changed.”

Walter grew up in a low-income family where he witnessed domestic violence, but in spite of that challenge, he attracted media attention as a rare Four-Sport athlete in football, basketball, baseball, and track and field. But a fateful car accident stole his promising athletic career, taking away scholarship offers from top colleges around the country. Even worse, doctors predicted he wouldn’t survive his coma and multiple internal injuries. But Walter proved them all wrong! Struggling to learn to walk again, he feared his athletic career was over. Then, just as he was making a full physical recovery, Walter’s world was shattered again when his father was murdered by a stranger.

These incidents left Walter living an angry life, but he knew this attitude was holding him back, so he started applying what he’d learned in sports to his personal life. “When you get knocked down in life,” says Walter, “Pick yourself up, get back into the game, and sport the right attitude!”

As a keynote speaker, trainer and frequent talk show guest, he teaches this proven principle and gives you the keys to making it work right now in your own life. Known for his exciting delivery and practical step-by-step action plan, Walter blends humor, personal experience and storytelling to help you achieve your personal and professional goals.

His team-building workshops energize participants, transforming them from passive listeners to engaged learners. Whether you’re a seasoned veteran of self-help techniques or exploring these principles for the very first time, you’ll leave Walter Jackson’s inspiring talk knowing that you can capitalize on your strengths, appreciate the differences in others, and overcome any setback life throws your way by “sporting the right attitude.”

Walter, is an author of several books, including "Sporting the Right Attitude: Lessons Learned in a Troubled Family,” a finalist in the USA BOOK News Awards, and "Your Happiness Is Within," nominated for the Global E-Books Awards.


He has been a guest on numerous radio talk shows around the country. A former athlete, he teaches sports principles which helped him overcome a fatal car accident and growing up in family violence.

Walter co-owns Self Awareness Trainings, LLC, (dba Sporting the Right Attitude),, a behavioral consultant company. He often teams with his wife, Janet Alston Jackson facilitating their personal empowerment workshops to thousands since 1993, including law enforcement, business owners, parents, teachers, mental and health care professionals, college students, and youth.


Walter began his career as a Probation Officer for The Los Angeles County Probation Department, and later became a commercial Realtor in Beverly Hills.  He was a project manager at a Federal Agency for over 20 years and supervised the Officer Next Door Program. 


In 1993 he co-founded and was the CEO of a non-profit esteem and tutoring program for youths and their parents. He attended received his degree in social work from California State University, Sacramento, and was a ministerial student at Ernest Holmes College.  He also has a doctorate in metaphysics from the University of Metaphysics, and he is a licensed Heartmath coach.


Walter has also served on the California State Prison Advisory Board.In 2001 Walter was inducted into the African American Athletes Hall of Fame in Stockton California .

d of sports equipment now selling on Amazon.


Walter with students, California State
University, Long Beach 

Walter speaks to parents of Los Angeles Unified School district at the Los Angeles Convention Center

Walter speaks to seniors at San Fernando
High School, Los Angeles County

Visit Walter's Other Programs for
business, non-profits, military, and law-enforcement

Walter is a member of the
 Association for the Promotion of Campus Activities

“Your story has greatly inspired my life.” 

Stephanie Morales, senior-Mission City College, Los Angeles County

© 2020 Self Awareness Training,LLC